[About]

[About me]

Hey! I'm Laila Radwan, a freelance UX/UI Designer with a background spanning interior design and art direction. My most recent project was designing a website for a luxury, fully-furnished apartment rental business in Mannheim, Germany shaping the digital experience for a brand where presentation and detail are everything.

My path into UX started somewhere less expected: interior architecture and brand direction. That background shapes how I design today I think in terms of space, hierarchy, and emotional impact before I think in pixels. Whether I'm mapping a user journey or defining a visual identity, my focus stays the same: create experiences that feel intuitive, considered, and genuinely useful not just usable.

[What Can I Do]

Human-Centered Design

Designing with real users in mind, based on research and testing.

Problem Solving

Transforming challenges into simple, impactful solutions.

A Different Point of View

A background in interior design and art direction brings a different point of view to digital design.

[Experience]

Freelance UX/UI Designer

Designer

Jan 2026- Current

Mannheim, Germany

Designed the website, logo, and brand manual for a luxury, fully-furnished apartment rental business in Mannheim

Conducted user research and usability testing across client projects

Created user flows, wireframes, and prototypes for websites and mobile apps

Freelance UX/UI Designer

Designer

Jan 2026- Current

Mannheim, Germany

Designed the website, logo, and brand manual for a luxury, fully-furnished apartment rental business in Mannheim

Conducted user research and usability testing across client projects

Created user flows, wireframes, and prototypes for websites and mobile apps

Trendies, Berlin

Designer

May 2025 - Feb 2026

Berlin, Germany

Designed the website for a luxury resale platform launching in Morocco and Germany

Built user flows and wireframes for loyalty programs, gift cards, and seller dashboards

Delivered full UI designs for web and mobile, from homepage to checkout

Trendies, Berlin

Designer

May 2025 - Feb 2026

Berlin, Germany

Designed the website for a luxury resale platform launching in Morocco and Germany

Built user flows and wireframes for loyalty programs, gift cards, and seller dashboards

Delivered full UI designs for web and mobile, from homepage to checkout

ESQUE

Art Director

Mar 2023 – Feb 2024

Cairo, Egypt

Led visual identity design and crafted user-centered brand experiences

Developed cohesive product presentation strategies across digital and physical touch points

Defined user journeys for online discovery and purchasing, strengthening brand engagement

ESQUE

Art Director

Mar 2023 – Feb 2024

Cairo, Egypt

Led visual identity design and crafted user-centered brand experiences

Developed cohesive product presentation strategies across digital and physical touch points

Defined user journeys for online discovery and purchasing, strengthening brand engagement

Laithy Architects

FF&E Team Lead

Cairo · Sep 2019 – Mar 2023

Cairo, Egypt

Led teams of execution staff and designers on site

Directed design presentations and improved user experiences within interior design concepts using mood boards and prototyping

Streamlined workflows for the FF&E team, enhancing communication and delivery timelines

Laithy Architects

FF&E Team Lead

Cairo · Sep 2019 – Mar 2023

Cairo, Egypt

Led teams of execution staff and designers on site

Directed design presentations and improved user experiences within interior design concepts using mood boards and prototyping

Streamlined workflows for the FF&E team, enhancing communication and delivery timelines

[Education]

Jan 2024

UI/UX Design Course , Google Coursera

Mannheim, Germany

Sep 2019

Bachelor in Interior Architecture , Institut CREAD

Lyon, France

[Tools]

Figma

Adobe Suite

MidJourney

[Languages]

Arabic

Native

French

Fluent

English

Fluent

German

A2

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